Donation Filters are a powerful tool to drill down on donation and donor details for both compliance and marketing purposes.
Navigate to the Reporting Tool here:
Donation Details
When you navigate to the Reporting Tool, you will see a table with all the different filters.
Here you will see the general donation filters available.
Date Range | The date range you would like to see your data appear in |
Status | Refunded or succeeded or both |
Minimum Amount | All donations of that value or above |
Maximum Amount | All donations of that value or below |
If Recurring |
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Donor Details
This filter category can be used to find specific donor details.
First Name & Last Name | First and Last name of a specific donor |
Email Address & Phone Number | Email Address and Phone Number of a specific donor |
Donor Type | Select from either WinRed User or Donor. This will tell you whether or not this donor has a saved credit card with WinRed. Donor means they do not have a credit card saved, User means they do. |
Page Details
When using the Page Details filters, you can break down donation info by Page URL and UTM details.
Page Url | Filter donations from a specific WinRed page |
UTM Source | Source of where the traffic is coming from |
UTM Medium | Medium used to get the traffic: Social media, website, etc. |
UTM Campaign | Parameter used to identify a campaign linked |
UTM Term | Used to track relevant key-words |
UTM Content | Differentiate the content of your ads. |
Advanced
You can locate specific donations by the relevant charge ID and the campaign attached to the donation.
Transaction ID | If you have a charge ID from a specific charge you would like to review, you can drop this here to filter on. The charge will begin with rv_ch. |
Campaign | If you have a standard campaign appended to your page, you can review the charges associated with that campaign by selecting it from this filter. |
Conversion Type | These are the types of donations one could make on WinRed; what reads here is what category this particular donor fits into. These are the possible options:
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Questions?
If you have questions or are unsure about any of these steps, please reach out to our support team by clicking the purple chat box a the bottom right corner of your screen.